Published: Wed, July 11, 2018
Arts&Culture | By Antoinette Montgomery

With $900m fortune, Kylie Jenner set to become youngest self-made billionaire

With $900m fortune, Kylie Jenner set to become youngest self-made billionaire

"Social media is an wonderful platform; I have such easy access to my fans and my customers".

For example, the richest woman in the world, Walmart heiress Alice Walton - whose net worth is estimated to be a whopping $46 billion - is not on the self-made billionaires list because her wealth is inherited.

In addition to bringing in millions from her families' reality shows and many more millions from product endorsement deals, Forbes estimates her booming makeup company, Kylie Cosmetics, is worth almost $800 million. Kylie Cosmetics has sold $630 million worth of make up since its inception and Kylie own 100% of Kylie Cosmetics.

On Wednesday, the sister of Kim Kardashian West made the cover of Forbes' America's Women Billionaires but she's not just making history as a woman, with another year of growth, she could be the youngest self-made billionaire ever.

"I struggled for a minute with finding something to do on my own", she tells Forbes.

Granted, being born into a rich family must have given her a pretty good head start, but her hard work and business mind can't go unnoticed. "It could easily be an instant game-changing acquisition for any company on the hunt for a winning brand with a younger customer", senior VP or merchandising at Ulta Tara Simon said.

Some people are taking issue with Forbes putting Kylie Jenner on a list of "self-made" billionaires- but the publication's reasoning makes sense.

"Thank you @Forbes for this article and the recognition", added Kylie. But it was always makeup that Kylie was passionate about. "I turned to makeup to help me feel more confident". While she became an Instagram sensation for over-lining her lips, opportunity really struck when she admitted to getting lip fillers in 2015.

"We consider any person who built her own fortune, and didn't inherit the money, to be self-made", Forbes' methodology reads. "I don't want to do it with anyone else, '" she said.

Kylie Cosmetics is dealing with slowing growth - Forbes reports that revenue grew just 7% a year ago, with lip-kit revenue dropping an estimated 35%. However, mother Kris maintains that revenue is up "considerably" in the first six months of 2018 compared to past year, but it's an assertion that Forbes couldn't verify.

While Kylie dismissed the idea of selling out, Kris knows you never say never.

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