Published: Sun, March 25, 2018
Science | By Joan Schultz

Instagram adjusts feed sorting algorithm, recent posts to be prioritized

Instagram adjusts feed sorting algorithm, recent posts to be prioritized

Back in the year 2016, Instagram announced regarding its feed algorithm that it would show the users the post that they want to see on top of the page.

"Shopping on Instagram helps push consumers beyond the like by offering a seamless way to discover new products within the app experience and buy those products easily".

But it looks like the Facebook-owned social media platform is finally listening to frustrated users' concerns.

If you're one of the people who are still complaining about how Instagram messed up your feed when they removed the chronological order, the photo/video sharing app is once again messing with what you see when you open the app.

People were also not keen on the sudden bumps pulling users to the top of the feed while scrolling, and professional marketers and content specialists noted negative business repercussions due to the changes.

'Tap the button and you'll be taken to new posts at the top of the feed - don't tap, and you'll stay where you are, ' Instagram says.

Instagram has promised more changes in the coming months but going by the company's track record there is zero chance of any of them being in the user's interest.

Instagram also said that they listened to the feedback and so newer posts are now "more likely" to appear first on your feed.

'With these changes your feed will feel more fresh, and you won't miss the moments you care about, ' Instagram says.

E-commerce platform BigCommerce has expanded its collaboration with Instagram to make shopping on the social media platform available to merchants beyond the United States to also include Australia, Brazil, Canada, France, Germany, Italy, Spain, and the UK.

However, Instagram flat out denied that it was testing a chronological feed.

"With the arrival of shopping on Instagram, brands now have a powerful feature to bring product discovery and sales conversion even closer together".

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